Landman season 3 is officially in production, and its next chapter will give four familiar performers a larger formal place in the ensemble. Colm Feore, Mustafa Speaks, Bobbi Salvor Menuez and Francesca Xuereb have been promoted to series regular status for the new season, which is shooting in Fort Worth, Texas.
The Paramount+ oil-industry drama is led by Billy Bob Thornton and enters its third season with a sharper question hanging over its central character: what does Tommy do after losing the corporate position that defined much of his power? The season 2 ending placed him outside M-Tex and on a new, considerably riskier path involving his son and cartel boss Gallino. The expanded cast signals that season 3 is preparing to explore a wider range of people affected by that shift.
Who has been promoted for season 3?
The newly elevated regulars are Feore as Nate, Speaks as Boss, Menuez as Paigyn and Xuereb as Cheyenne. A series regular is generally a performer contracted as part of a show’s core cast for a season, rather than someone who appears in a more limited or recurring capacity. It does not, by itself, reveal how many episodes any actor will appear in or which storylines they will receive. It does indicate that the production sees these characters as central enough to place them more firmly in the season’s ongoing structure.
- Colm Feore plays Nate.
- Mustafa Speaks plays Boss.
- Bobbi Salvor Menuez plays Paigyn.
- Francesca Xuereb plays Cheyenne.
Michael Kelly is also joining the third season as a series regular. The supplied production details do not identify his character or define how his role will intersect with the existing cast, so that remains an open part of the season’s setup.
Promotions can matter creatively because they give a drama more room to sustain stories away from its lead. For a series built around business pressure, family strain and competing interests in the oil world, an enlarged regular cast can support more points of view without requiring every conflict to pass through Tommy alone. That is analysis rather than a confirmed plot outline: no episode details or character arcs for the new season have been provided.
Tommy’s season 2 decision sets up a different kind of conflict
Season 2 spoilers follow.
By the end of season 2, Cami, played by Demi Moore, fires Tommy from his role running M-Tex. Tommy does not move to another oil company. Instead, he elects to go into business with his son, portrayed by Jacob Lofland. That choice brings him into business with Gallino, the cartel boss played by Andy Garcia.
The difference is significant even without further season 3 specifics. Tommy’s old position put him inside an established company hierarchy. His next move is framed as betting on himself, but it also ties his future to family and to a dangerous new business relationship. The finale therefore leaves several pressures in place at once: the fallout from losing M-Tex, the practical stakes of building an independent venture, and the consequences of dealing with Gallino.
Related coverage includes ‘Landman’ Season 3 Begins Production as Four Cast Members Become Series Regulars.
That setup gives season 3 a clear narrative bridge from the prior finale without confirming where any particular character lands. The promotions of Nate, Boss, Paigyn and Cheyenne should not be read as proof that they will be aligned with Tommy, opposed to him or involved in a particular part of the M-Tex, family or cartel stories. The available information establishes the cast changes, not the plot assignments.
A large returning ensemble remains in place
Thornton returns at the center of the cast. Moore, Garcia, Ali Larter, Sam Elliott, Lofland, Michelle Randolph, Paulina Chávez, Kayla Wallace, Mark Collie and James Jordan are also included in the season 3 ensemble.
That continuity matters because the season 2 finale did not simply reset the show. Cami’s decision to remove Tommy from M-Tex and Tommy’s decision to create a new business path leave the show’s existing relationships under stress. Retaining the established ensemble means the new season can continue those threads while making additional room for the newly regular players and Kelly.
For viewers keeping track of production news, “in production” means filming is underway; it is not the same thing as a release-date announcement. The information confirms that shooting is taking place in Fort Worth, but it does not provide a Paramount+ premiere window, an episode count or a trailer timetable. Those details should not be inferred from the start of filming.
Why Fort Worth is part of the story
Season 3 is shooting in Fort Worth, Texas. The location is a concrete production detail and fits the drama’s Texas oil-industry setting, but no further breakdown of locations, shoots or production design has been announced in the provided information.
Filming in a real Texas city can be meaningful for a show’s sense of place, though viewers should separate that from assumptions about on-screen geography. A production location may be used for many different settings, and the available details do not say which scenes are being filmed where. What is certain is that the series has begun work on its new season in Fort Worth.
Landman’s audience makes the expansion notable
The series averaged more than 14 million viewers per episode across the first five weeks of 2026, based on Nielsen multiplatform data. Multiplatform measurement refers to viewing across more than one method or device rather than treating one traditional viewing channel as the whole audience. The provided figure describes an average during that five-week period; it is not presented as a lifetime total for the series or a season-long average.
That scale helps explain why season 3’s production and cast structure are worth watching. A show with a substantial audience has an incentive to preserve the characters who have connected with viewers while continuing to develop its world. The four promotions and Kelly’s arrival point toward an ensemble designed to carry more of that work, even as Thornton’s Tommy remains the dramatic anchor.
The television business is also full of distinctions that can be easy to blur. A season being produced confirms active work, not a completed season; a regular-cast promotion indicates increased standing, not a disclosed storyline; and a strong measurement period indicates meaningful viewership, not a prediction that every later episode will perform identically. Those boundaries are especially useful here because the available facts offer a solid production update while wisely leaving many creative details under wraps.
The creative team behind the series
Landman was co-created by Taylor Sheridan and Christian Wallace. Both serve as executive producers alongside David C. Glasser, David Hutkin, Ron Burkle, Bob Yari, Wallace, Thornton, Geyer Kosinski, Michael Friedman and Stephen Kay. Dan Friedkin and Jason Hoch represent Imperative Entertainment among the executive producers, while J.K. Nickell and Megan Creydt are executive producers for Texas Monthly.
The series is produced by Paramount Television Studios, 101 Studios and Sheridan’s Bosque Ranch Productions. An executive producer credit broadly denotes a senior producing role, though the specific day-to-day responsibilities attached to that title can vary from person to person and production to production. The announcement does not describe changes to the show’s creative leadership for season 3.
For a broader look at the business pressures surrounding television programming and promotion, see our coverage of a recent television marketing dispute.
What has—and has not—been confirmed
At this stage, the dependable takeaways are straightforward: season 3 is filming in Fort Worth; Feore, Speaks, Menuez and Xuereb are now series regulars; Kelly is joining as another season 3 regular; and the returning ensemble continues to be headed by Thornton. The season begins in the wake of Tommy’s firing from M-Tex and his decision to enter business with his son, a choice that forces a connection with Garcia’s Gallino.
There is not yet a confirmed release date, episode count, character information for Kelly, trailer, or detailed account of the new season’s story. For now, the cast promotions are the clearest indication of how Landman is building its next phase: not by abandoning the consequences of season 2, but by broadening the group positioned to shape them.
