Hubert, Brocap Studio’s adventure about a fluffy shepherd dog with considerable confidence and an apparent talent for finding trouble, is set to launch on Steam on Monday, October 12. A PlayStation 5 edition is also planned for later in October, though a specific PS5 release date has not yet been provided.
The game is expected to run for roughly three to four hours, placing it in the compact adventure category rather than the sort of sprawling, hundred-hour commitment often associated with modern games. Its premise is immediately grounded in an appealingly everyday job: Hubert and his human companion Lily have been hired to herd sheep across valley pastures. The problem, naturally, is that the sheep are only mildly interested in cooperating.
A dog’s-eye view of farm work
Hubert is not simply a game that happens to feature a dog. The central idea is that players experience its world through Hubert’s senses and instincts. He interprets his surroundings through movement, scent, curiosity and canine intuition, creating a perspective that may make ordinary farm activity feel more immediate, chaotic or puzzling than it would from a conventional human protagonist.
That framing matters. A dog’s-eye view here means more than a camera angle: it describes the character lens through which the adventure is presented. Hubert’s understanding of events may be shaped by what catches his attention, what he can smell, and what feels suspicious or exciting in the moment. The result should give the game room to approach its setting with humor while maintaining a specific point of view.
Hubert himself is described as overconfident, which seems likely to be central to the tone. He considers himself the main character, a belief that is hard to dispute from the player’s position but potentially less persuasive to anyone trying to keep a flock organized. Brocap Studio’s setup also warns of “mild mischief,” suggesting an adventure that treats disruption as part of its personality rather than an unfortunate accident.
Lily, the farmer and several dozen easily distracted sheep
Hubert’s partner is Lily, a sharp-witted kid who has persuaded the valley’s grumpiest farmer to employ both of them. Their work is straightforward in theory: guide dozens of sheep over the pastures. In practice, the flock is characterized as chaotic and easily distracted, while the farmer has little patience for delays.
That establishes a clear three-way comic pressure. Lily has secured an opportunity. Hubert has enthusiasm. The sheep have their own short attention spans. The farmer, meanwhile, represents the person who needs the task completed rather than transformed into an unexpected wilderness excursion. It is a familiar kind of game-ready setup because it gives the protagonists a practical goal, an obstacle that can create moment-to-moment disorder, and a personality clash that can carry scenes between tasks.
“Herding” in this context should not be read as a confirmed list of mechanics. No detailed feature breakdown has been outlined, so it would be premature to assume specific commands, scoring systems, puzzle structures or simulation elements. What is established is the narrative objective: Hubert and Lily are meant to move a large, stubborn flock across the farm’s pastures. How directly players control Hubert, how the sheep respond, and what other activities frame that work remain to be seen.
The adventure extends beyond the pasture
The farm is only the beginning of Hubert’s story. Outside it lies an uncharted northern wilderness where the atmosphere becomes quieter and stranger. Something in that landscape is calling to Hubert in a way he understands, though not completely.
This is the most mysterious part of the premise, and it provides a tonal counterweight to the comic image of a dog trying to marshal inattentive sheep. The wilderness is described as containing more than a simple danger. The presence out there is also a call, implying a connection between Hubert and whatever waits beyond the familiar pastures.
Crucially, the available details do not establish what that presence is, whether it is supernatural, natural, hostile, misunderstood, or tied to a larger mystery. They do establish that the adventure moves from farm labor toward a more uncertain northern journey. That progression gives the game a shape: domestic responsibilities and comic disorder on one side, an unfamiliar and increasingly quiet wilderness on the other.
A short format can suit a focused premise
An estimated three-to-four-hour playtime sets useful expectations. It suggests that Hubert is designed as a self-contained adventure with a defined arc rather than an endlessly expandable farm game. For players, the practical implication is that the game may fit comfortably into a weekend or a handful of shorter sessions, assuming the estimate matches individual play pace.
Playtime estimates are not guarantees. Completion time can vary depending on player behavior, exploration, difficulty and whether optional material exists. None of those elements have been detailed for Hubert. Still, the stated estimate makes the intended scale clear enough: this is positioned as a concise story-driven experience about a dog, a kid, a job involving sheep, and a pull toward somewhere much less ordinary.
That smaller scope can also make the game’s core identity easier to communicate. Hubert does not need a continent-sized map or an encyclopedic system list to distinguish itself. Its identity is built around a specific protagonist and viewpoint: a shepherd dog who encounters the world through senses and impulses that are not quite human, paired with Lily’s sharper practical perspective.
For PC players watching the autumn release calendar, Hubert joins the continuing stream of games arriving through Steam; larger releases often dominate platform conversation, as seen when The Witcher 3 Remastered reached a new Steam player peak. Hubert, however, is presenting a deliberately different proposition: a shorter, character-led adventure centered on pastoral mayhem and a dog’s unexplained connection to the wild north.
Release plans and what remains unconfirmed
The Steam release is scheduled for October 12. The PlayStation 5 version will arrive later in October, but its date will be announced separately. That means prospective PS5 players have a release window, not a final calendar day.
Beyond the Steam and PS5 plans, no other platforms have been confirmed in the available information. Likewise, there are no stated details on pricing, pre-orders, editions, accessibility options, controller support, achievements, language support, or whether the game will include collectibles, side activities or post-game content. Those omissions are not indications that such features will or will not exist; they simply have not been specified.
What is clear is the pitch. Hubert is a compact adventure in which the player follows an overly self-assured shepherd dog through unruly farm work and into a quiet northern mystery. Lily supplies the human partnership, the farmer supplies the impatience, the sheep supply the chaos, and Hubert supplies the conviction that this is all very much about him.
