Hollywood event gift bags can often feel like a grab-bag side quest: open the inventory screen and find a few surprise consumables, an item whose purpose is unclear, and one oddly specific reward that somehow becomes the conversation starter. The gift bag handed to attendees at this year’s Power of Women event went considerably broader than the usual red-carpet beauty assortment, assembling more than 90 products across skincare, cosmetics, fragrance, haircare, wellness, food, travel and even pet accessories.
The gathering took place at the Beverly Hills Hotel on Wednesday and included performances from Jennifer Hudson and Normani. Hudson was also among the evening’s honorees, alongside Pearlena Igbokwe, Melissa McCarthy and Sharon Stone. Comedian Iliza Shlesinger hosted the program, which celebrated the four honorees’ philanthropic work as well as women included in an annual impact report.
The guest list extended beyond performers and honorees. Attendees included executives from studios and platforms, as well as screenwriter Aline Brosh McKenna and performers Paige DeSorbo, Stassi Schroeder, Karen Pittman and Paula Patton. In a room built around recognition and networking, the substantial bag functioned as a cross-category product sampler rather than a narrowly themed promotional bundle.
A beauty-led bag with practical variety
Beauty and personal-care products formed the clearest throughline. The lineup included Goop Microderm Instant Glow Exfoliator, Clarins Cryo-Flash Mask, Osea Undaria Algae Body Oil, Mad Hippie Antioxidant Facial Oil, PRIMERA Retinol Vitamin C Serum for Face, Hydrinity Accelerated Skin Science and Yise Beauty Your Favorite Ex Exfoliating Pads.
Several names in that list identify product types, but that does not mean their performance, ingredients, compatibility or directions can be assumed. Exfoliation generally refers to removing dead skin cells from the surface of the skin; a product described as an exfoliator or exfoliating pad belongs to that broad category. A facial oil is likewise a product format, not a guarantee of a particular skin outcome. “Retinol” and “vitamin C” are terms in the name of the PRIMERA serum, while the supplied information does not establish its formula, concentration, instructions or results.
That distinction matters in a bag designed for a broad group of recipients. A curated selection can introduce people to a wide range of brands, but it is not a universal routine. Recipients looking into any skincare item would still need to check the individual packaging and brand guidance, particularly where a product’s name signals active or treatment-oriented skincare.
Cosmetics added a second layer to the beauty grouping. Tarte Maracuja Juicy Lip Plumping Oil, Milk Makeup Hydro Grip Setting Spray, Ilia Limitless Lash Mascara, Laura Gellar Best of the Best Cream, Winky Lux Lip Libations and Zoya Pure Perfector Plus all appeared in the bag. A setting spray is a finishing cosmetic product, while mascara is intended for lashes; beyond those basic formats, the product names alone should not be read as evidence of shades, wear claims, ingredients or other specifications.
Oral care and body-care products widened the personal-care offering further. David’s Health Nano Hydroxi Whitening + Enamel Health Toothpaste, Listerine On-the-Go Cool Mint Mouthwash Packets, Megababe The Santal Deodorant, Dr. Bronner’s Lavender Organic Hand Sanitizer Spray, Oars + Alps Mineral Sunscreen Lotion, Wen by Chaz Dean Summer Tropical Paradise Body Treatment and Sky Organics Organic Rosemary Strong Roots Oil were included.
Related coverage includes Power of Women Gift Bag Spanned Beauty, Wellness, Food and Travel.
Fragrance, hair and the portable-product angle
Fragrance featured prominently through Kayali Vanilla 28, agnès b. eau de parfum, Clean Reserve Caramel Swirl Travel Spray and Voluspa Santal Travel Spray. The travel-spray designation identifies a portable product format, a recurring motif elsewhere in the bag. There was also a Béis Jewelry Case, a Madewell Silk Bandana, a Teleties Flat Round Hair Clip and a PopSockets Kick-Out Grip & Stand.
The range suggests that organizers did not treat “beauty” as a silo. Instead, the bag moved between products used in a getting-ready routine and small accessories meant to be carried, packed or used during the day. Kristin Ess High Gloss Instant Rinse represented the haircare selection, while the hair clip and bandana provided accessories with an adjacent purpose. The jewelry case and phone grip were not beauty products at all, but they fit the same compact, on-the-go sensibility.
This approach is especially suited to an event audience that may encounter numerous brands in one evening. Product names and formats create an initial point of recognition; a travel item, a small accessory or a one-use-adjacent personal-care item requires less commitment than a major appliance or a full-size fashion piece. It also makes the bag less dependent on a single recipient’s preferences.
Snacks, pantry goods and a wellness subscription
The bundle did not stop at cosmetics. Food and drink items included SkinnyDipped Dark Chocolate Peanut Butter Cups, Stellar Snacks Maui Monk Pretzel Braids, Masa Chips, VeryVery Good Tea, Fly by Jing Original Sichuan Chili Crisp, Fly by Jing Classic Soy Noodles and an Olivia Kitchen Olive Oil Sprayer.
That assortment covers distinct uses: immediate snacks, tea, noodles, a condiment and a kitchen tool for dispensing olive oil. The chili crisp and noodles are pantry-oriented items, while the pretzel braids, chips and chocolate peanut butter cups are more straightforward snack inclusions. The result is less a food hamper than a small set of discovery products folded into a larger lifestyle package.
A Calm subscription represented the digital end of the wellness component. Unlike a physical bottle, accessory or snack, a subscription is an ongoing service offering. The supplied details identify its presence in the gift bag but do not specify duration, membership terms, redemption instructions or included features. That makes it another reminder that a product list is an overview, not a replacement for the terms and packaging recipients receive with an item.
A bag designed for many kinds of recipients
One of the most notable inclusions was a set of Purina Purple Dog and Cat Collars. Pet accessories are an unusual but telling fit in a bag otherwise dominated by personal beauty and lifestyle products. Their appearance changes the implied audience from the attendee alone to the broader household, extending the package’s idea of self-care and everyday utility beyond its central beauty focus.
The same is true of the Bombas Modern Rib Half Calf Socks. Socks are practical rather than prestige-coded, but they are also broadly usable and easy to incorporate into a varied package. Together with the jewelry case, hair clip, bandana, phone grip and olive oil sprayer, they kept the selection from becoming an all-serum, all-fragrance showcase.
That variety has a clear practical implication: more categories create more chances for an individual attendee to find something relevant. Not everyone will use a particular fragrance profile, cosmetic product or skincare format. A bag that also contains snacks, tea, a travel case, socks, pet collars and a subscription distributes its appeal across different routines and interests.
It does not necessarily tell us which products were most popular, most valuable or most effective; none of that information is established by the list. Nor does inclusion establish a recommendation, independent review or endorsement of every item. What it does show is an event package deliberately assembled around breadth, with familiar personal-care categories supported by food, accessories, household-adjacent goods and a digital service.
The full range at a glance
- Skincare and body care: Goop, Clarins, Osea, Mad Hippie, PRIMERA, Hydrinity, Yise Beauty, Megababe, Oars + Alps, Wen by Chaz Dean, Sky Organics and Dr. Bronner’s.
- Makeup and nails: Tarte, Milk Makeup, Ilia, Laura Gellar, Winky Lux and Zoya.
- Fragrance: Kayali, agnès b., Clean Reserve and Voluspa.
- Hair, accessories and travel: Kristin Ess, Teleties, Madewell, Béis, Bombas and PopSockets.
- Food and drink: SkinnyDipped, Stellar Snacks, Fly by Jing, Masa Chips, VeryVery Good Tea and Olivia Kitchen.
- Everyday extras: Calm, Purina, David’s Health and Listerine.
The gift-bag reveal arrives amid a busy wider calendar for music and entertainment events, including the planned Los Angeles return of the 2026 VMAs. For the Power of Women crowd, though, the immediate takeaway was an expansive collection of products tied to everyday routines: skincare, makeup, fragrance, haircare, snacking, travel and home life, with a pet-friendly curveball thrown in for good measure.





